HALI BERMAN
hali.narins@gmail.com / www.haliberman.com / 201-315-8844
EXPERIENCE:
Freelance Senior Copywriter/ Editor/ Blogger (NYC; 2013 – present)
-Brand, consult, plan, and write for the print, digital, and social worlds
-Current/past clients include: Natural Diamond Council, Stoney Clover Lane, Sophie Ratner, Mxt, ModeSens, Koio, Shiseido, bareMinerals, Cle de Peau, Buxom Cosmetics, Daring Foods, Tiffany & Co., Bergdorf Goodman, And Partners, The Phillip’s Club, Ann Taylor, FILA, Victoria’s Secret PINK, Vocativ (World Mastercard Fashion Week Toronto), Tasting Table, L'effrontee, Clarks, Sideways NYC (Logitech), WestPoint Home, The Martin Agency (Sunglass Hut), Racked.com, PureWow, Louis Vuitton, Tamara Mellon, DailyCandy, NARS, Giftbar, Rodale’s, McGarry Bowen (Verizon), Fashion.me, Anthem Wares, Studio One Networks,
Scratch Interactive & more
Anthem Wares, Editor (NYC; June 2012 – February 2013)
-Profiled independent luxury designers, editorialized trends, wrote emails and product descriptions for SEO
-Created and developed editorial strategy and voice for brand identity and social media presence
-Supported buyer in trend forecasting and marketing events
DailyCandy, Promotions Editor (NYC; May 2010 – June 2012)
-Wrote and edited sponsored digital features, and social media content for national and local markets
-Researched, curated, and reported on food, fashion, shopping, and entertainment trends for editorial features, flipbooks, and blog posts for national circulation
RDA International, Junior Copywriter/ Copywriter (NYC; January 2007 – May 2010)
-Created print and digital campaigns, social media identities, branding evolvement, and product copy for W Hotels & Residences Worldwide (won Davey & Adrian awards), Aloft Hotels, Element Hotels, Ouidad, Hot Sox, Pacific City Residences and Retail, Nivea Body/ Eucerin/ Aquaphor, Empire State Building, and iHome
Cotton Incorporated, Advertising/Public Relations Assistant (NYC; July – December 2006)
-Wrote web features and press releases for TheFabricofOurLives.com; researched trade and retail trends; supported PR, advertising, and retail divisions
Daily Candy, Editorial Intern (Boston; January – May 2006)
-Pitched stories and trends; interviewed key subjects; wrote and edited stories for national circulation
Draft, Copywriting Intern (NYC; Summer 2004, 2005)
-Shadowed Senior Copywriters; wrote copy for Bank of America, Verizon, HP, and internal projects
Halpern Associates, Public Relations Intern (London; February – April 2005)
-Compiled media lists and press kits, maintained clippings books, and provided press day support
EDUCATION:
Boston University, College of Communication; B.S in Communication (2002 - 2006)
-Advertising concentration, creative writing emphasis; liberal arts concentration in sociology
-Extracurriculars: 2nd Level fashion glossy, Clarion literary magazine