HALI BERMAN hali.narins@gmail.com / haliberman.com / 201-315-8844
EXPERIENCE:
Freelance Copywriting/ Editing/ Branding (NYC; 2013 - present)
-Brand, consult, plan, and write for the print, digital, and social worlds
-Current/past clients: Men’s Wearhouse, Bergdorf Goodman, Tiffany & Co., Ann Taylor, Dylan’s Candy Bar, FILA, P448, Starwood Hotels, Sonesta, Victoria's Secret, Clarks, Sunglass Hut, Tamara Mellon, Louis Vuitton, NARS, etc.
Anthem Wares, Editor (NYC; 2012 - 2013)
-Profiled independent luxury designers, editorialized trends, wrote emails and product descriptions for SEO
-Created and developed editorial strategy and voice for brand identity and social media presence
-Supported buyer in trend forecasting and merchandising
DailyCandy, Promotions Editor (NYC; 2010 – 2012)
-Wrote and edited sponsored email, digital features, and social media
-Researched, curated, and reported on food, fashion, shopping, and entertainment for editorial features, flipbooks, and Tumblr posts
RDA International, Junior Copywriter/ Copywriter (NYC; 2007 – 2010)
-Created print and digital campaigns, social media identities, branding evolvement, and product copy for W Hotels & Residences Worldwide (won Davey & Adrian awards), Aloft Hotels, Element Hotels, Ouidad, Hot Sox, Pacific City Residences and Retail, Nivea Body/ Eucerin/ Aquaphor, Empire State Building, and iHome
INTERNSHIPS:
-Cotton Incorporated, Advertising/Public Relations Assistant (NYC; 2006)
-DailyCandy, Editorial Intern (Boston; 2006)
-Draft, Copywriting Intern (NYC; 2004, 2005)
-Halpern Associates, Fashion + Beauty Public Relations Intern (London; 2005)
EDUCATION:
Boston University, College of Communication, B.S in Communication (2002 - 2006)
-Advertising concentration, creative writing emphasis; Liberal Arts sociology concentration
-Extracurriculars: 2nd Level fashion glossy, Clarion literary magazine