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Hali Berman

Copywriting/Branding | Fashion + Retail + Lifestyle

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How to Spot an Uptown Soul Cycle Girl

Don't want to pay $35 for a 45 minute spin class? Why should you, when you can simply look like you just did. 

Spotted at [choose your fave:] Juice Generation/ Coffee Bean/ Bloomie's, it's the ubiquitous slightly flushed, messy ponytailed, "I-love-that-instructor" post-Soul Cycle girl.

Identify one of the said ladies–or steal their uniform–with this style guide:

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[From upper left: The Lulu headband and the stretchy hair ties! The Soul tank! The cropped Lulu leggings! The high top fashion sneak! The cropped puffer! The metallic Soul bag! The monogram iPhone case! The SmartWater!]

                                                                      &nbs…

                                                                                  EVIDENCE! 

Thursday 03.20.14
Posted by Hali Narins Berman
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