Because the middle-man-free model that awesome companies like Everlane use never gets old, I just had to gush about two new brands similarly striving to bring consumers honest products at honest prices.

Tuft and Needle
Avoid the deep depression otherwise known as Sleepy's by ordering your next mattress from Tuft and Needle. The stylish site promises well-crafted mattresses that ring in at just $200-$500. No creepy sales people, no shipping costs, no gimmicks. Just pure, wonderful slumber.

Petal by Pedal
There's nothing better than having a fresh cut bouquet light up your apartment. This new company sources their flowers from urban rooftops, Brooklyn gardens, and New York farms. As if that wasn't sweet enough, they deliver creations via adorably outfitted cargo bicycles, which has got to make even passersby happy. All that for only $60-$100.